Our Blog - SFC Group

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Beyond the Ask: Solving the Problem Behind the Problem

March 20, 2026

Stylized pop-art illustration of a punk-style character with messy black hair, a pink cap, and a black 'SFC' t-shirt on a bright green background. To the left, bold black text reads 'we totally rock' under a large white exclamation point.

Another agency hyping itself?

January 30, 2026

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The One Resolution Healthcare Marketing Actually Needs: Courage

January 21, 2026

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A Nut Worth Cracking: How 2025 Helped Us Steal the Show

December 15, 2025

Marionette-style humanoid robot with exposed wiring and metallic face, suspended by strings, reaching forward. Bold white text overlay: "Smart. Fast. SOULLESS."

AI in Healthcare Marketing: What’s the Real Story?

November 18, 2025

The letters "SFC" are rendered in a thick, distressed 3D font, colored white and red, with a dripping, almost bloody effect, and a blue/cyan anaglyph shadow. They are set against a dark, blurry background that resembles a cavern or tunnel, creating a spooky and unsettling image.

Frights, Insights, and Marketing Delights: Healthcare Marketing That’s Scary Good

October 13, 2025

Susan Says

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The Work Before the Win

August 31, 2026

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Culture Isn’t Declared. It’s Demonstrated.

July 16, 2026

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The Healthcare Industry Doesn’t Need More Content. It Needs More Discernment.

June 15, 2026

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The Myth of “Safe” Marketing: Why Slow Is Failing Us

May 28, 2026

Remote Work: Built on Trust, Powered by Accountability

Remote Work: Built on Trust, Powered by Accountability

April 28, 2026

Cartoon illustration of an exaggerated, dramatic young girl in a pink shirt with long black hair, eyes squeezed shut and mouth wide open in intense effort or pain, cheeks flushed, slurping loudly from a straw in a boba tea cup with dark tapioca pearls splashing out, surrounded by motion lines and droplets on a black background

Is the Juice Worth the Squeeze? Rethinking the RFP in Healthcare Marketing

March 25, 2026